Is your business dependent on Pay per Click advertising? Did Pay per Click, clique with your marketing objectives? If yes, then here is what a new data claims: According to this data, the number of consumers clicking on search ads on Google is declining.
Did you just skip a heart beat? Wait till you read this – According to Google, the decline is comes from its attempt to improve the quality of the advertising leads, which makes it difficult for advertisers to click on the links accidentally.
Meanwhile, this data has made a lot of people grow anxious as a slowing economy can affect the rapidly growing market of Internet advertising in a negative way. This compels many organizations to think of more ways to advertise than just PPC.
While some organizations are counting on viral marketing for promotion purposes, especially through the various social media sites, some more are looking forward to more advanced form of online marketing like banner advertising and affiliate marketing.
Will PPC services now start a downward journey? Will this affect its popularity? Give me your views.
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